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In today’s digital age, customers are saturated with constant marketing messages. It is essential to differentiate your private label products from other brands available on the market.

The answer lies in customized packaging. It helps you boost your brand and create a distinct identity to guide customers so they choose your product every time. Custom printed dental whitening syringes and pens can bring your brand to life for your dental practice, salon, spa, online shop, or retail business.

Custom packaging and printing can make your business stand out with strategic logos, colors, and fonts. Imagine your brand on teeth whitening syringes, pens, LED lights, bamboo toothbrushes, or teeth whitening kits.

When you opt for custom printed home whitening kits and custom-branded teeth whitening pens, your customers or clients will keep your brand in their homes.

What are the Common Custom Printing Options available today?

When you want to choose custom printed teeth whitening LED lights, pens, syringes, or even retainer cases, you will find several printing options. Let’s understand the most common ones available on the market.

A. Digital Printing for Teeth Whitening Products

It includes printing a digital image with the help of an electrophotographic printer on any product. You can get custom branded dental retainer cases, pens, syringes, and other teeth whitening accessories.

You can send a high-quality PDF or vector file of your digital artwork to the teeth whitening manufacturer to get your design printed on your products.

When to choose Digital Printing for your Business?

1. If you have used several darker colors in your branding, have a small logo design, or want to custom print only on one side, you can choose digital printing.

2. When looking to brand smaller quantities, businesses choose digital printing as it offers the advantage of print-on-demand.

3. To ensure a quicker entry to the market with cost-effective smaller quantity runs and fast turnarounds.

4. Digital printing is also a good idea when you want to test the market and learn what your customers will respond to the most. With MOQs as low as 200, an entry-level whitening business can choose digital printing.

B. Silkscreen Printing for Dental Whitening Products

As the name suggests, silkscreen printing or screen printing includes using a fabric or mesh screen/stencil to transfer the colors on the surface. The mesh screen is impermeable in certain areas to print the required design on the teeth whitening products.

The company will charge a one-time setup fee to undergo additional work and create a custom mesh screen to match your brand design and logo. So, it takes time for a silkscreen printing project to finish. Silkscreen printing is a popular choice for branding because of its depth, intensity, and texture.

When is Silkscreen Printing a Good Idea for your Business?

As always, the decision depends on the buyer, their preferences, and business goals. However, here are a few factors to help you make the right choice:

1. Does your artwork include one or two colors? Do you require custom printing on the entire delivery vessel? It is best to choose silkscreen printing because the results are incredible.

2. The timeline for the screen-printing project can be eight to twelve weeks, depending on the project complexities.

3. When your business is expanding; and you require larger quantities of custom printed teeth whitening products, you can choose silkscreen printing and enjoy the economies of scale.

4. Often, teeth whitening manufacturers require you to order 2500 pieces for silkscreen printing. However, if you are interested in the printing option for a smaller quantity, you can discuss it with the company. Many manufacturers allow you to place a small order if you commit to follow-up orders with them.

How to ensure the Best Custom Printing Results?

To succeed at selling private label teeth whitening products, you must strategize the best choices for your custom print packaging. You want your branding to be reflected in your packaging to set it apart from other options. It establishes your brand as a market leader. To get it right, provide high-quality, print-ready artwork to the teeth whitening manufacturer.

It is always best to work with your sales representative to discuss the details of your project. Find out what type of branding files work best for your project. If you do not have any print-ready designs, you can consult the manufacturer and ask for their recommendations. It is imperative you choose an experienced manufacturer to guide you in choosing the best custom printed solutions for your brand.

It’s one of the most flourishing industries on the planet, with staggering growth that would make almost any field of business—and even most countries—envious. By next year, experts predict it will generate enough revenue to be the third-largest economy in the world after the United States and China. It’s also one of the most dangerous and nefarious enterprises imaginable: cybercrime.

The 2019 Official Annual Cybercrime Report estimates that by 2021, cybercrime will generate $6 trillion, with no signs of slowing down, and companies are rightfully nervous. While cybercrime is, of course, a general term that encompasses a multitude of digital offenses, a significant portion of that is the result of data theft. There’s no faster or more painful way for a company to discover the value of its data than when it gets into the wrong hands. Just ask Facebook, Target, Capital One, Equifax, or any of the thousands of companies who have faced a breach.

“It’s becoming more and more coordinated and growing every day,” says JT Kostman, Chief Executive Officer at ProtectedBy.AI. “The odds of you being hacked if you’re an organization of any size, it’s almost impossible that you won’t.” How can companies minimize their risk?

First StepsTo adequately protect your assets, you must first understand what you have and its worth. “You don’t put a $1,000 fence on a $100 horse,” says Praveen Minumula, Chief Technology Officer at Katalyst Technologies. “What are your crown jewels?” Concentrate on protecting your most valuable and critical assets. Balance the costs and risks of any potential compromise.

Minumula also points out that perhaps the greatest threat to data security is human error and unreliable outsider services. Companies must continually educate employees on best practices and set security expectations for collaborators. “When you are outsourcing your application development, or you’re bringing in third party vendors, you [need to] ensure they also meet the minimal security standards that you want to define,” he says. This was the factor that led to the 2013 Target breach that impacted 41 million customers.

Defense vs. OffenseIf attacks are presumably inevitable, companies must remain constantly diligent and prepare for the worst-case scenario. That means developing a contingency plan for when, not if, they face a breach.

“There’s nothing you can stop to prevent [an attack],” says Minumula. “But can you identify what caused it?” Fundamental factors that can be easily modified, such as running an obsolete system or using the same password across multiple platforms, can majorly amplify vulnerabilities. Nonetheless, what you really must prepare is how you will respond to a breach. This includes backing up data, ensuring maximized endpoint protection, and multi-factor authentication.

“If you have a perfect defense and only one offensive technique, you’re winning every fight,” says Kostman.

Criminals and ComplianceNaturally, companies want to protect both their data and their customers. However, now there are even greater incentives to take precautions. In Europe, the General Data Protection Regulation (GDPR) states that significant data breaches can result in a fine of €20 million or 4% of annual worldwide profits—whichever is greater. The recently enacted California Consumer Privacy Act gives residents of that state unprecedented control over how companies can utilize an individual’s data. Meanwhile, Oregon Senator Ron Wyden has proposed legislation that could lead to jail time for executives of companies that “misuse” consumer data.

“Companies are coming to us now and saying, ‘Ok, how do we keep the crooks at bay and keep our executives out of court?’” says Kostman. “How can you simultaneously pursue security and opportunity? That’s going to be the future.”

Katalyst Can HelpYour organization’s data is one of its most valuable assets. What strategies will you utilize to keep it as secure as possible? Contact the experts at Katalyst to determine how to prepare and protect against cybercrime, and stay tuned for more tips and insight within this increasingly significant area of data management.